Address some real and important NEED/DESIRE. "Anything that won't sell, I don't want to invent." TEdison. With Strength in some of these areas (or atleast one) you will be Truly Competitive.
Offer something New and Better: Lower prices, faster speed, greater reliability, technically advanced.
Discover an Under-served Market: Niche Market
Offer Increased Integration: More services in one.
Thursday, December 2, 2010
Succeeding in Your Business
"Training -Wheel Business" in Consulting costs little to start with a Comp, Cards, and a phone. Advertising is Networking Events with more time to LEARN. Start with the small businesses, and end with corporate clients. Give yourself the opportunity to learn while preparing to be ready for other chances.
Low-start up and Low overhead: minimal fixed expenses will make it easier to pay monthly bills.
Proven Service/Product: It's easier to get a piece of an existing market than to build a new one.
Established Marketing channels: It's easier and cheaper to sell services/products through proven methods, trade shows, networking events, and the newspaper.
Simple Sales Structure: Direct sales w/customer-client
A Niche: It's must easier to compete for customers when you specialize. By Clearly targeting a specific market- a specific industry or demographic group- you'll make the most of your marketing dollars and can command higher prices.
Low-start up and Low overhead: minimal fixed expenses will make it easier to pay monthly bills.
Proven Service/Product: It's easier to get a piece of an existing market than to build a new one.
Established Marketing channels: It's easier and cheaper to sell services/products through proven methods, trade shows, networking events, and the newspaper.
Simple Sales Structure: Direct sales w/customer-client
A Niche: It's must easier to compete for customers when you specialize. By Clearly targeting a specific market- a specific industry or demographic group- you'll make the most of your marketing dollars and can command higher prices.
From Employee to Self-Employed, Facing Our Fears
One of the best thing and greatest benefit in going from Emp. to Entre. is that you discover a lot about yourself, including the many talents you never realized you had! How lovely.
It's a big step, but you just know you have to face your fears if you want to change your life. When we try to escape our fears, they often overtake us. If we are intimidated by success, we may unwittingly avoid these actions that lead to achievement.
Fear inevitably leads to procrastination and when we allow our fear to stifle us, things only become worse. Remember, over time, you will be facing New Fears. (can I manage my cashflow) (Each time we triumph over a fear, we grow in CONFIDENCE and we realize that they are tolerable.)
Learning COURAGE is not about taking risks, but actually learning to be braver in both your business and your personal life. Conquering FEAR is a SKILL, not an art. It is acquired with practice and determination. COURAGE is not the absence of FEAR, but the WILLINGNESS to OVERCOME it. A successful entrepreneur always say they were scared out of their minds, but that they also felt exhilerated, liberated, challenged and more alive than ever. The flip side to fear is the adrenaline, motivation, and power but to train by challenging yourself with smaller efforts before jumping into a big risk with both feet.
"So ask everytime you fall, what did you learn." Reflect.
It's a big step, but you just know you have to face your fears if you want to change your life. When we try to escape our fears, they often overtake us. If we are intimidated by success, we may unwittingly avoid these actions that lead to achievement.
Fear inevitably leads to procrastination and when we allow our fear to stifle us, things only become worse. Remember, over time, you will be facing New Fears. (can I manage my cashflow) (Each time we triumph over a fear, we grow in CONFIDENCE and we realize that they are tolerable.)
Learning COURAGE is not about taking risks, but actually learning to be braver in both your business and your personal life. Conquering FEAR is a SKILL, not an art. It is acquired with practice and determination. COURAGE is not the absence of FEAR, but the WILLINGNESS to OVERCOME it. A successful entrepreneur always say they were scared out of their minds, but that they also felt exhilerated, liberated, challenged and more alive than ever. The flip side to fear is the adrenaline, motivation, and power but to train by challenging yourself with smaller efforts before jumping into a big risk with both feet.
"So ask everytime you fall, what did you learn." Reflect.
Chance of Success and Entrepreneurial Type
Failure is mostly caused by financial difficulties-mostly caused by realizing that they are the ones who have to keep the books. Simply find the customers and pay the bills. So, be prepared, keep your eyes open to not just the possibility of failure, but the real demands of running your own business. After five years, odds of survival go way up.
Not true that you have to be "Outgoing, risk-taking, and able to make sales." ADVISOR: is one with great deal of experience/education, like accountant's, attorney's, and financial planners. BROKER: is a go-between, someone who helps others find the products or services they need by charging a % or flat fee or hourly. CREATOR: is a visionary, graphics/fashion, inventors who partner up with other financiers to make it real. OWNER: is one who's got the money to invest to make your captial work for them in stock, real-estate, or business. SELLER: one who makes income from commision. Match your entrepreneurial type to Personality and Skills.
Not true that you have to be "Outgoing, risk-taking, and able to make sales." ADVISOR: is one with great deal of experience/education, like accountant's, attorney's, and financial planners. BROKER: is a go-between, someone who helps others find the products or services they need by charging a % or flat fee or hourly. CREATOR: is a visionary, graphics/fashion, inventors who partner up with other financiers to make it real. OWNER: is one who's got the money to invest to make your captial work for them in stock, real-estate, or business. SELLER: one who makes income from commision. Match your entrepreneurial type to Personality and Skills.
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